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Product copyAutomated product information

Excellent4.8 · 30+ Google reviews

Better found on every channel? Have your range consistent and complete come across, with automated product descriptions, titles and USPs. First batch within 1 week.

125+Brands growing with uswith automated product information
Smartphonehoesjes.nlTunturiLifehammerTomadoNovlockYourSurpriseAlbycoGo-OffAllergiezorgInventumVoetbalshirtskoning.nlKitchenloveInvulboekjes.nlThe Online Retail CompanyLunadoEasyplantsPTMD
Thousands of SKUs?

Shoppers miss information,and that costs conversion

Incomplete or inconsistent product information causes doubt, questions and returns. With a large range, keeping it up to date by hand is almost impossible.

We use AI with fixed writing rules per brand and channel. Product data comes from one database or PIM, copy is optimised per channel and flows automatically to webshop and marketplaces.

1 week

First batch

Titles, bullets and descriptions per channel

1–2 wks

Entire catalogue

Depending on size

3

Channels

Webshop, bol.com and Amazon from one source

Findable and convincing

Copy that gets found and sells

Good product copy does two things. It gets found on the words your shopper types, in Google and in the search bar of bol.com or Amazon. And it convinces that shopper as soon as they land on your product page.

We put the most important search term at the front of your title, but keep it readable for people. The first lines of your description are for your strongest points, not a string of keywords. Want to get started yourself? Read our tips for bol listings.

How we build a title

Example
Thermos mugstainless steel 500 mldouble-walled, 8 hours hotblack
  • Search term shoppers look for
  • Material and capacity
  • The benefit that convinces
  • Variant
From the supplier: Thermos mug black
Amazon and webshop

Every channel has different requirements for the same product data

On Amazon it’s all about your title and bullet points, with their own style rules per category. On bol.com you work with fixed fields and a fixed title structure. We deliver your copy according to each platform’s specifications. Need listing images and A+ content too? Take a look at Amazon A+ content.

In your own webshop you have room for a longer description, a specification table and copy that also has to rank in Google. Whether you sell via Shopify, WooCommerce, Magento or Lightspeed: we write from the same product data, so your product tells the same story everywhere.

One product, three channels

The same product data
bol.com

Thermos mug stainless steel 500 ml – Double-walled – 8 hours hot – Black

Amazon

500 ml stainless steel thermos mug, double-walled, keeps drinks hot for 8 hours and cold for 12 hours, leak-proof lid, black

Webshop

Your coffee still hot after your last meeting. This double-walled stainless steel mug keeps drinks hot for 8 hours and fits in any bag.

Example for illustration

Reviews

Entrepreneurs trust BrandMonks

Read why more than 125 companies went before you.

ExcellentBased on 30+ reviewsGoogle
IIvar Oortwijn

Great design partner! Short lines and fast communication make for a pleasant collaboration.

JJustin Claypool

Yet another project with Melle and once again we’re so happy with it!

AAnouk Mommers

Professional, friendly and really very happy with the result!

BBert van Doesburg

Very happy with the design of our listings! Recommended.

HHendra Satriasaputra

Very happy with BrandMonks!

TTim Reininga

I have a very pleasant collaboration with BrandMonks.

RRobert O.

With our company, Lef Creative, we’ve been a BrandMonks partner for years. They always strike the right chord.

Launch new products fast?

Finally scale for real when it comes to content.

We write product copy based on your product data, your brand rules and what shoppers search for. Automated for your entire range, and always checked by a human.

#1 choice of Amazon sellers, #1 choice of Bol.com sellers, 200+ companies growing with us
amazon#1 choice of Amazon sellers
bol.#1 choice of Bol.com sellers
125+Companies growing with us

Read more about our approach

How we work

As an e-commerce agency we develop scalable content for leading brands. For us, everything revolves around efficiency and scalability.

  1. 1

    Intro call

    To get to know you better we start with an intro call. Fill in your details and we’ll take care of the rest!

  2. 2

    Quote

    A tailored proposal, based on the number of products, channels and languages.

  3. 3

    Briefing

    Upload your briefing quickly and easily in our system.

  4. 4

    Revision(s)

    Give your feedback via the link we send you. Please don’t be too nice!

  5. 5

    Download

    Completely happy? Then you’ll receive a link to download your files easily. Start selling!

Our toolkit

What we work with

We generate product copy with language models from OpenAI and Anthropic. With n8n and Google Sheets we turn it into an automated flow, straight to Shopify or bol.

  • ChatGPTAI
  • ClaudeAI
  • n8n
  • Google Sheets
  • Shopify
  • bol.bol

AI = AI system we use alongside craftsmanship

FAQ about Product descriptions

Frequently asked questions

Can’t find your question about Product descriptions? Get in touch with us.

Doesn’t all AI copy sound the same?
Not with good guidelines. We set down tone of voice, word choice and structure per brand and run spot checks.
Can copy differ per channel?
Yes. Bol.com, Amazon and your webshop each have different requirements; we optimise per channel.
Where does the product data come from?
From your PIM, ERP, webshop or a CSV. We bring everything together in one central place.
How long does it take?
That depends on the number of products. We work out the first products or categories in 1 to 4 weeks; after that we set up bulk production and automation in 1 to 2 weeks. These are indicative lead times.
What does it cost?
That depends on the number of products, channels and languages. After a free intro call you’ll receive a tailored quote.
Knowledge base

Tips & tricks for marketplace sellers

More visibility and conversion? Check out these tips!

Ready to scale your online business?

We analyse for free how your brand can scale smarter with content templates, reusable formats and systems that bring more consistency and conversion. So you can launch new products faster.

  • No strings attached
  • Free tailored content check
  • Personal reply within 24 hours

Let’s get acquainted!

My name is Melle. In a first conversation we find out together whether we’re a match: does our approach fit your brand and ambitions? Only then do we talk about a proposal.

Melle, founder of BrandMonks
Rated 4.8 · based on 30+ reviews